Comments on: 5 easy ways to improve your small business copywriting https://www.kashflow.com/blog/5-easy-ways-to-improve-your-small-business-copywriting/ Accounting & Payroll | Free Trial - No Card Required‎ Thu, 30 May 2019 08:58:17 +0000 hourly 1 https://wordpress.org/?v=6.4.3 By: Jo Waltham https://www.kashflow.com/blog/5-easy-ways-to-improve-your-small-business-copywriting/#comment-3547 Mon, 16 Apr 2012 13:21:57 +0000 http://www.kashflow.com/?p=22641#comment-3547 Thanks for these tips. Sounds simple when put like that but I know it’s hard to actually do. I’ve found that by using “you” in my copy that it forces me to think of benefits rather than features. The first paragraph delivering the promise in the headline is something I need to work on!

]]>