Comments on: What do Jimmy Carr and Twitter have in Common? https://www.kashflow.com/blog/brevity/ Accounting & Payroll | Free Trial - No Card Required‎ Wed, 29 May 2019 12:39:02 +0000 hourly 1 https://wordpress.org/?v=6.4.3 By: Jim Mackenzie https://www.kashflow.com/blog/brevity/#comment-1946 Thu, 04 Aug 2011 21:50:17 +0000 http://www.kashflow.com/?p=345#comment-1946 Agreed. Stealing from an article I once read, the most powerful tool in communication is to be specific. The example given is the iPod launch message. Not, “a world class mp3 player” or “a new way to listen to music”, but “a thousand songs in your pocket.”

]]> By: Emily Coltman https://www.kashflow.com/blog/brevity/#comment-1945 Tue, 10 Feb 2009 13:06:23 +0000 http://www.kashflow.com/?p=345#comment-1945 Couldn’t agree more.

Try this one for reducing excess talking.

One director to his colleague who’s about to embark on a long, rambling narrative:

“Short story, Ian!”

For more examples of how to reduce the waffle in your business life, you can sign up to my FREE “Cut the Guff” e-zine via my blog.

M

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